TimberHP and Weyerhaeuser Announce Strategic Collaboration to Advance Wood-Based Building Solutions
TimberHP, the sole manufacturer of wood fibre insulation in the US, has partnered with Weyerhaeuser to provide high-performance wood-based building solutions nationwide. Weyerhaeuser will have commercialisation and distribution rights in the United States for TimberHP's line of wood fibre insulation products, including TimberBatt® and TimberBoard®, through the lumber and building materials (LBM) channel. TimberFill® blown-in insulation will maintain its current distribution structure.
"This partnership represents an important next step for wood fibre insulation in the U.S.," said TimberHP CEO and co-founder Matt O'Malia. "Weyerhaeuser has influenced how North Americans construct for generations. Bringing their unrivalled reach and trusted industry ties along with our building science platform enables us to transition wood fibre insulation from an emerging category to a mainstream standard and continue to explore what's possible with wood."
"For more than a century, Weyerhaeuser has been delivering high-quality, sustainable building solutions to the market, and this partnership with TimberHP will allow us to expand our Distribution portfolio and bring new, innovative wood fibre insulation products to more customers," said Neal Shunk, Vise President, Wood Product Sales and Marketing at Weyerhaeuser. "By combining our complementary values and expertise, we can help more builders access sustainable, high-performance solutions, while continuing to advance innovation in wood-based building materials and create additional outlets for wood fibre and residuals."
Beyond distribution, this collaboration combines the two firms' commercial and technical skills to increase customer education, technical assistance, and product adoption. Weyerhaeuser's sales and distribution teams will collaborate with TimberHP's technical professionals to provide product education, architectural guidance, and installation training to help builders, dealers, and contractors successfully use wood fibre insulation into their projects. The cooperation also lays the groundwork for long-term collaboration between the firms, as Weyerhaeuser and TimberHP look into prospects to develop and commercialise new high-performance, wood-based building materials.
Source: TIMBER HP




