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Osborne Clarke advised Ruote Capital on the acquisition of Inunup and New Cosmesy by Orienta Capital Partners, Armònia SGR, and Square Capital Club

  • ial
  • Jan 11
  • 1 min read

Orienta Capital Partners, Armònia SGR, and Square Capital Club, a club deal offered by Deutsche Bank, have bought the entire share capital of InUnUp, a company engaged in contract manufacture of make-up products, and New Cosmesy, a firm producing fragrances.


The goal is to build the first cross-cutting platform in the world of Made in Italy beauty by integrating with Trendcolor. The industrial strategy is to improve Italian manufacturing expertise through a scalable and vertically integrated approach capable of addressing the demands of premium and specialised brands. With this deal, the group plans to generate more than €60 million in revenue by 2025, employ over 200 people, and have a unique industrial structure in the sector.


Osborne Clarke assisted Route Capital, the selling shareholder of New Cosmesy, with a team led by Partner Luca Saraceni and including Associate Alessandra Mioni and Trainee Rachele Freggiaro.


Source: Osborne Clarke



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