Azelis and SUSONITY Expand UK and Ireland Distribution Partnership for Industrial Applications
Azelis, a global provider of speciality chemicals and food ingredients, has expanded its distribution partnership with SUSONITY, a supplier of effect pigments, functional materials and cosmetic actives. From 1 October 2026, Azelis will distribute SUSONITY’s portfolio in the UK and Ireland across the CASE, Advanced Materials & Additives, Home Care & Industrial Cleaning, and Performance Chemicals segments.
The agreement provides Azelis customers across the UK and Ireland with access to SUSONITY’s effect pigments and functional technologies for applications including laser marking, heat reflection, and conductive and protective coatings. The portfolio strengthens Azelis’s existing offering and allows customers to source a broader range of speciality materials from a single distribution partner.
Customers gain access to a wider product portfolio, supported by Azelis’s experienced local team, in-depth market knowledge and technical capabilities.
SUSONITY simplifies its local operations by consolidating distribution under a single partner serving several industries.
Azelis strengthens its offering in key subsegments with additional effect pigments and functional materials, while extending its relationship with an established principal.
The agreement expands Azelis’s existing partnership with SUSONITY across the personal care and industrial markets in EMEA and Asia-Pacific. Azelis’s strong regional presence, experienced UK and Ireland team, and established reach across key market segments contributed to SUSONITY’s decision to broaden the collaboration.
Christian Pflesser, Market Segment Director Advanced Materials & Additives and CASE at Azelis EMEA, comments: “SUSONITY brings valuable technologies to our customers in the UK and Ireland, particularly in effect pigments, laser marking and heat-reflective solutions. The portfolio complements our existing offering and enables our teams to support customers across a broader range of applications. Building on our strong collaboration with SUSONITY in other markets, we look forward to growing the partnership in the UK and Ireland.”
Frédéric Daumard, Commercial Head CEE/MEA/Distributor Management EMEA, at SUSONITY, says: “Azelis has demonstrated its ability to develop our business across our existing markets together. Extending our collaboration to the UK and Ireland gives us access to an established team with broad industrial market coverage, while simplifying how we serve customers across different applications. We look forward to building on the results of our existing partnership.”
Azelis combines local market insight, technical expertise and formulation capabilities to assist customers throughout product development. Its regional teams and application laboratories help create innovative solutions while supporting growth opportunities for supplier partners.
Source: Azelis
